How CBD works in our Body

What is the endocannabinoid system?

The endocannabinoid system (ECS) is a complex system in our bodies that helps keep your body stable and maintain balance. It is made up of three main parts: endocannabinoids (naturally occurring chemicals that our bodies produce), cannabinoid receptors (proteins found on the surface of cells throughout the body), and enzymes (molecules that help to produce and break down endocannabinoids). All animals including vertebrates and invertebrates have endocannabinoid systems.

What does the ECS do?
The ECS is responsible for regulating appetite, mood, sleep cycles, and pain perception and inflammation.
How does it work?
Our body’s ECS produces endocannabinoids which mimic the medicinal compounds found in the cannabis plant aka “cannabinoids”. Endocannabinoids act as messengers throughout your system and influence functions like pain, mood, appetite, and sleep by binding to the ECS’s receptors in your brain, nerves, immune system, and more.
What is the difference between an endocannabinoid and a phytocannabinoid?
Endocannabinoids are cannabinoids produced naturally by the human body. A phytocannabinoid is a naturally occurring compound found in the cannabis plant. Examples of phytocannabinoids are CBD, CBD-A, CBG, CBN, THC, and more. Both of these compounds interact with the body’s endocannabinoid system and can have various effects on physiological processes.
How to know if your body is deficient in endocannabinoids?

Some signs and symptoms might suggest an imbalance in the endocannabinoid system, such as:

  • Chronic pain or inflammation
  • Mood disorders, including anxiety and depression
  • Difficulty sleeping or insomnia
  • Appetite changes, such as loss of appetite or overeating
  • Impaired memory or cognitive function
  • Digestive issues or gastrointestinal disorders
  • Neurological disorders, such as migraines or neuropathic pain
How can you replenish your ECS?

To support and potentially replenish your endocannabinoid system (ECS), you can try:

  1. Lifestyle Changes: Regular exercise, stress reduction techniques (such as meditation or stretching), and maintaining a balanced diet rich in omega-3 fatty acids.
  2. Phytocannabinoids: Consuming cannabis containing cannabinoids like CBD or THC can interact with the ECS similar to endocannabinoids to replenish the ECS and return the body to homeostasis.
  3. Avoiding Endocannabinoid Blockers: Limiting the intake of alcohol, caffeine, and processed foods may help prevent interference with ECS signaling.

Cannabis 101

What is Cannabis?

Cannabis is a plant species with Hemp and Marijuana being the main two different breeds/varieties. Cannabis offers a variety of different uses from medicine to building materials.

What is Hemp?

Hemp is a variety of the cannabis plant that is dominant in its CBD content and contains less than 0.3% THC. Hemp is a very versatile crop that is grown for its fiber, flower, and seeds. Hemp can be used to make a variety of products, including: textiles, paper, food, building materials, bioplastics, biofuels, and medicine.

What are Cannabinoids?

Cannabinoids are chemical compounds that interact with the body’s endocannabinoid system (ECS). Our endocannabinoid systems are involved in regulating a wide range of processes inside our bodies including mood, appetite, sleep, and pain. There are over 100 different cannabinoids found in cannabis, and they all have different roles and effects. The most well known and researched cannabinoids are CBD, THC, CBG, and CBN.

What is CBD?

CBD is a naturally occurring compound or phytocannabinoid found in the cannabis plant. It’s gained popularity for its variety of benefits. CBD is a non-psychoactive cannabinoid that will NOT get you high. CBD is the most abundant cannabinoid in hemp plants.

What is THC?

THC is the main psychoactive chemical in marijuana that is responsible for psychoactive effects. THC is often used both recreationally and medicinally. THC is the most abundant cannabinoid in marijuana and can get you “high” with its intoxicating properties, typically at higher doses.

How is it Legal?

CBD is legal in the US because it comes from hemp, a cannabis variety with under 0.3% THC. The 2018 Farm Bill removed hemp from the Controlled Substances Act, legalizing hemp and hemp-derived products for the first time in almost one hundred years.

What is the difference between Hemp and Marijuana?

Hemp and marijuana are both varieties or breeds of cannabis. Hemp is CBD dominant with less than 0.3% THC, while marijuana is THC dominant with little amounts of CBD. Hemp is federally legal while marijuana is still federally illegal. However, they both look and smell identical to each other.

Using CBD

How much CBD should I take?

Due to differences in metabolism, weight, tolerance, and other factors, everyone responds differently to CBD. A good starting dosage is 10-20 mg taken consistently for 3-5 days, then increased incrementally if needed. Those with more severe conditions may start at higher dosages, adjusting the dosage until desired effects are achieved. Finding the optimal dosage often requires patience as the CBD gets to work in your system. Refer to the dosage guide on the side of our CBD Oil packaging for serving sizes and milligram dosages.

How many gummies should I take?

If you’re new or not consistent with using cannabis always start with a low dose and increase incrementally if needed.

If you have a tolerance to cannabis products start with our recommended serving size and increase incrementally if needed.

Expect to wait between 30-90 minutes to feel the effects
Take note of how you are feeling and make sure that you are comfortable with that feeling. Adjust dosage as needed.

Will CBD cause me to fail a drug test?

If you anticipate a drug test, it is important to be aware of the different types of CBD products and how they may affect your results.

Full spectrum CBD products contain trace amounts of THC, the psychoactive compound in cannabis that can cause a positive drug test. Broad spectrum CBD products contain all of the Cannabinoids found in the Cannabis plant except for THC. CBD isolate products only contain CBD and no other Cannabinoids.

Consult with your company’s HR department, your doctor, etc. if you are concerned about a drug test.

How does hemp cultivation benefit our environment?

Hemp is a fast-growing crop that is one of the most efficient plants at removing carbon dioxide from our atmosphere. With its deep roots, hemp improves soil health by replenishing nutrients and preventing erosion. Unlike many crops, hemp grows well without pesticides or much water. Hemp offers environmental benefits by absorbing carbon rapidly, enhancing soil quality, and requiring few resources to cultivate.

Why Terpenes Matter

Why Terpenes Matter
Terpenes (pronounced tur-peens) are natural oils in plants like cannabis that give distinct smells and flavors and can produce medicinal effects like reducing inflammation, anxiety, and pain.
Where are terpenes found?
While terpenes are present in a wide variety of plants for example lavender, basil, and mint, they are especially renowned for their high concentrations in cannabis. In cannabis, terpenes are also found in the trichomes of the female cannabis plant along with cannabinoids.

Terpenes are developed in the trichomes of the cannabis plant. Trichomes are the hair-like structures that contain both cannabinoids and terpenes.

Which terpenes are found in cannabis?
The primary terpenes in cannabis include myrcene (musky, sedating), limonene (citrusy, uplifting), pinene (pine-like, pain-relieving), Caryophyllene (peppery, anti-inflammatory), and linalool (floral, relaxing).
How can cannabis be relaxing and uplifting?
The effects of cannabis can vary depending on several factors, including the specific varieties consumed, the individual’s tolerance, dosage, and method of consumption.

Some cannabis varieties may contain a combination of cannabinoids and terpenes that produce a balance of relaxing and uplifting effects. For example, certain varieties may have higher levels of myrcene, a terpene known for its sedative properties, which can contribute to feelings of relaxation. At the same time, other terpenes, such as limonene or pinene, may have uplifting or energizing effects, counteracting feelings of lethargy or sedation.

Finding the right product with the perfect mix of terpenes and cannabinoids for your needs is important. It might take some trial and error to discover the ideal delivery method and dose that works best for you.

Which Pure Shenandoah products contain Linalool?

Our Calm oil is a combination of CBD and Linalool (sedative, anti-anxiety).

Which products have Caryophyllene?

Pure Shenandoah’s Balance oil is a combination of CBD and Caryophyllene (pain relieving and anti-inflammatory). Caryophyllene is also in Hawaiian Haze Glacier CBG, and White CBG smokeable flower varieties and prerolls.

Which products have Limonene?
Pure Shenandoah’s Energize oil is a combination of CBD and Limonene (anti-depressant and antioxidant). 
Which products contain Myrcene?
Myrcene (pain-relieving, anti-inflammatory) is in Pure Shenandoah’s Suver Haze, Lifter, The Grand, Purple 52, Suzy’s Gift, and Cieba’s Sister smokeable flower varieties and prerolls.

Cannabis Fun Facts

What is a trichome?
As the female cannabis plant goes into the flowering stage, sticky hair like “trichomes” are formed as a defense mechanism to deter herbivores by making the plant taste unpleasant or by acting as a sticky barrier that traps insects.
Why use the whole plant?
When multiple cannabinoids are taken together, they can have more beneficial effects than if they were consumed individually. This is known as the “entourage effect.” The plant works best when all of its parts work together.


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Imagine this: 75% of Americans go about their day, seemingly fueled, while unknowingly carrying around a hidden health burden – chronic dehydration. This impacts everything from mood and energy to our skin, digestion, and even weight. Follow along as we uncover the secrets to optimal hydration and transform your body into a well-oiled, healthy machine. Say goodbye to headaches,...

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The Role of CBD in Exercise and Recovery

The Role of CBD in Exercise and Recovery

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STEPS TO Hemp Extraction
Superior Farming

Every product Pure Shenandoah creates starts with our proprietary varieties of hemp that are high in CBD. Under strict guidelines, while using state-of-the-art farming processes, our farmers produce quality hemp. Not only does this enhance the quality of our proprietary varieties, but it also makes sure our products are safe, regulated and unsurpassed in their potency and consistency.

Raw Hemp Processing

The plants we use are dried and warehoused after being harvested. The plant is then milled into a coarse powder when it is ready for production. The milling process adheres to the highest standards in the industry. Once processed, the hemp is ready to move to the extraction process.

Proprietary Extraction

At our facility, we follow the highest standards for manufacturing. Our hemp extraction and purification process involves supercritical CO2, a commonly used method of extraction. CO2 cannabis extraction uses pressurized carbon dioxide (CO2) to pull CBD (and other phytochemicals) from the plant. This CO2 method is better at preserving many of the hemp’s beneficial phytocannabinoids and terpenes, or flavors, of the plant.

This often makes the finished product more desirable. CO2 extraction is also much better for the environment. The result is the highest quality full spectrum hemp oil available.

Post Extraction

The hemp extract is separated from the supercritical CO2 used in the extraction process.

Once extracted, plant solids like waxes and chlorophyll are removed from the oil through further final processing. CBD on its own offers many benefits, a growing body of research has found there is a full spectrum of product with multiplying benefits.

Third Party Lab Testing

We rigorously third party lab test at every step to ensure consistency of our product. We have set a bar of rigorous testing to ensure the consistency of our product. All products are free of any residual solvents, pesticides, heavy metals, mycotoxins, and more. We test at every single stage of the process described in this list. Furthermore, by utilizing small-batch testing, we are capable of providing accurate results for each product.

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